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Bespoke Social Co.

hey there, I'm sarah!

Your social media cheerleader, coach, strategist, and founder of Bespoke Social Co. I’m here to help you show up confidently, post consistently, and create beautiful content with ease!

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Sarah-Yekinni-founder-of-bespoke-social-co-social-media-strategist-manager-specialist-expert

After spending 10 years in New York working as a corporate attorney, I was in need of a major change. Despite the uncertainty, I chose to lean into the fear, ditched the fast-paced city life and moved back home to Indianapolis to build my dream business.

Fast forward a few years and things were going great! Until they weren’t. I had built my dream business, only to feel suffocated by it. I stopped posting on social media for a long time. I made up excuses like focusing on clients and going through some big life changes. But deep down it was fear, lack of clarity, and a bit of laziness holding me back. I knew my business was suffering, but I couldn’t bring myself to get back into the rhythm of showing up on social media. What should have been fun and exciting turned into something I dreaded.

I had to take a step back, focus on other areas of my life, and restructure my approach to my business. This time, instead of listening to all the outside noise and external pressures, I let my intuition and vision guide me. In doing that, something shifted. I got my spark back and remembered that my business isn’t about me – it’s about the clients I serve. And the same is true for you!

I hear from so many women who have built incredible brands and businesses, but get stuck when it comes to marketing themselves online. They’re feel like it’s too much work and are hesitant to put themselves out there. Trust me, I get it! It can feel intimidating and exhausting trying to keep up with social media when all you want to do is focus on what you do best, not worry about what to post on Instagram.

The good news is, it doesn’t have to be that hard! Posting about your brand and business can be fun and easy, and you don’t have to do it alone. That’s where I come in! I help my clients simplify the process so it doesn’t feel like such a burden. With a simple shift in mindset and a few tools and strategies, you can learn to enjoy social media and start showing up with confidence and ease!

curious how bespoke social co. can support your brand or business?

SCHEDULE A FREE DISCOVERY CALL TO GET STARTED

Let's Chat!

there may be a million people who do what you do, but none of them are you!

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Connect on Instagram! Find me @bespokesocial.co

🚨 Latest Instagram updates you should know about!

Social media is constantly changing. Here’s a roundup of some of the latest updates that could help boost your business without the overwhelm:

1️⃣ Meta Verified is now helping businesses build trust and boost engagement with features like impersonation protection and content authenticity tools. The new updates include advanced content protection and clearer verification signals, making it easier for brands to grow confidently.

2️⃣ Instagram’s “Blend” for Reels is here! Now you can share a personalized stream of recommended Reels with friends or followers, making it easier to engage without sending individual posts.

3️⃣ Instagram’s testing a locked post feature. Share exclusive content only accessible via a secret code. Perfect for rewarding your loyal followers or sharing exclusive updates!

4️⃣ Instagram’s rolling out a monthly recap feature to help you track your performance with a quick, easy-to-read summary. No more deep-diving into analytics, just a clear snapshot to keep you on track.

5️⃣ Meta AI App is now live! You can chat with a voice-based assistant to get personalized tips, create content, and even generate images across apps like WhatsApp and Instagram. It’s like having your own personal assistant on demand.

6️⃣ TikTok’s new “Reviews” tab is testing a way to see ratings and photos of locations directly in video comments. It’s part of TikTok’s push to become more of a search tool, especially for Gen Z.

What update are you most excited about? Let me know below!

_
#showupeveryday #consistencymatters #socialmediaupdates #instagramupdates #businessgrowthstrategy
•
Follow
🚨 Latest Instagram updates you should know about! Social media is constantly changing. Here’s a roundup of some of the latest updates that could help boost your business without the overwhelm: 1️⃣ Meta Verified is now helping businesses build trust and boost engagement with features like impersonation protection and content authenticity tools. The new updates include advanced content protection and clearer verification signals, making it easier for brands to grow confidently. 2️⃣ Instagram’s “Blend” for Reels is here! Now you can share a personalized stream of recommended Reels with friends or followers, making it easier to engage without sending individual posts. 3️⃣ Instagram’s testing a locked post feature. Share exclusive content only accessible via a secret code. Perfect for rewarding your loyal followers or sharing exclusive updates! 4️⃣ Instagram’s rolling out a monthly recap feature to help you track your performance with a quick, easy-to-read summary. No more deep-diving into analytics, just a clear snapshot to keep you on track. 5️⃣ Meta AI App is now live! You can chat with a voice-based assistant to get personalized tips, create content, and even generate images across apps like WhatsApp and Instagram. It’s like having your own personal assistant on demand. 6️⃣ TikTok’s new “Reviews” tab is testing a way to see ratings and photos of locations directly in video comments. It’s part of TikTok’s push to become more of a search tool, especially for Gen Z. What update are you most excited about? Let me know below! _ #showupeveryday #consistencymatters #socialmediaupdates #instagramupdates #businessgrowthstrategy
10 months ago
View on Instagram |
1/6
If there was a magic formula for success, I’m pretty sure it’d be this: BE. DO. HAVE.

If you’re feeling stuck or not where you thought you’d be by now, don’t worry. You’re so not alone!

It’s easy to get discouraged when you’re not seeing the results you expect, but here’s a little secret… you’ve already got everything you need to get there. You’ve just been putting everything in the wrong order!

Start by BEING the confident, creative, unstoppable business owner you want to be. You don’t need to wait for the perfect moment, because it’s already within you. You just have to start embodying her and acting as if you were her today!

Then, DO what that amazing version of you would do. Even the tiniest step counts—whether it’s sending that email, sharing your idea, or simply showing up on Instagram consistently. It’s the repetition that builds momentum!

And guess what? When you start by BEING and DOING, you will eventually HAVE the success you’ve been dreaming of. ✨ It’s not a far-off destination. It’s a future that starts with YOU, right now!

_
#BeDoHave #ChaseYourDreams #GirlBossVibes #StartToday #manifestyourreality #BelieveInYourself #SuccessIsYours
•
Follow
If there was a magic formula for success, I’m pretty sure it’d be this: BE. DO. HAVE. If you’re feeling stuck or not where you thought you’d be by now, don’t worry. You’re so not alone! It’s easy to get discouraged when you’re not seeing the results you expect, but here’s a little secret… you’ve already got everything you need to get there. You’ve just been putting everything in the wrong order! Start by BEING the confident, creative, unstoppable business owner you want to be. You don’t need to wait for the perfect moment, because it’s already within you. You just have to start embodying her and acting as if you were her today! Then, DO what that amazing version of you would do. Even the tiniest step counts—whether it’s sending that email, sharing your idea, or simply showing up on Instagram consistently. It’s the repetition that builds momentum! And guess what? When you start by BEING and DOING, you will eventually HAVE the success you’ve been dreaming of. ✨ It’s not a far-off destination. It’s a future that starts with YOU, right now! _ #BeDoHave #ChaseYourDreams #GirlBossVibes #StartToday #manifestyourreality #BelieveInYourself #SuccessIsYours
11 months ago
View on Instagram |
2/6
5. Instead of: “I’m so bad at social media. Does what I post even matter?”

Think: “Every post I share is a seed that will allow my business to bloom in the future.”

Stuck in a negative thought spiral? I’ve been there! But it’s nothing a quick mindset shift can’t fix!

Instead of entertaining those unproductive thoughts that inevitably creep in, try these alternatives to help snap you out of your funk and get you back on track! ✨

Keep going. Keep showing up. Keep challenging those negative thoughts. Keep planting those seeds. You’ve got this! 💥

_
#mindsetshifts #keepshowingup #buildingabusiness #BusinessMindset
•
Follow
5. Instead of: “I’m so bad at social media. Does what I post even matter?” Think: “Every post I share is a seed that will allow my business to bloom in the future.” Stuck in a negative thought spiral? I’ve been there! But it’s nothing a quick mindset shift can’t fix! Instead of entertaining those unproductive thoughts that inevitably creep in, try these alternatives to help snap you out of your funk and get you back on track! ✨ Keep going. Keep showing up. Keep challenging those negative thoughts. Keep planting those seeds. You’ve got this! 💥 _ #mindsetshifts #keepshowingup #buildingabusiness #BusinessMindset
11 months ago
View on Instagram |
3/6
🚨 Rumor alert: Instagram Highlights might be disappearing soon!

If you’ve never used them, listen up! And if you ARE using them, don’t panic! There are still ways to keep your important content visible to your audience. 🙌

Here’s what you can do: 
1️⃣ Pin key posts to your profile
2️⃣ Share recurring posts that highlight your offer and other key info
3️⃣ Encourage your audience to save the posts they find valuable 
4️⃣ Create a digital resource with all your key content and link it in your bio (bonus points if you make that into a lead magnet! 😉)

Stay ahead of the game and keep your audience engaged!

_
#InstagramTips #SocialMediaStrategy #ContentCreation #DigitalMarketing #InstagramHacks #SocialMediaUpdates #InstaGrowth
🚨 Rumor alert: Instagram Highlights might be disappearing soon!

If you’ve never used them, listen up! And if you ARE using them, don’t panic! There are still ways to keep your important content visible to your audience. 🙌

Here’s what you can do: 
1️⃣ Pin key posts to your profile
2️⃣ Share recurring posts that highlight your offer and other key info
3️⃣ Encourage your audience to save the posts they find valuable 
4️⃣ Create a digital resource with all your key content and link it in your bio (bonus points if you make that into a lead magnet! 😉)

Stay ahead of the game and keep your audience engaged!

_
#InstagramTips #SocialMediaStrategy #ContentCreation #DigitalMarketing #InstagramHacks #SocialMediaUpdates #InstaGrowth
🚨 Rumor alert: Instagram Highlights might be disappearing soon!

If you’ve never used them, listen up! And if you ARE using them, don’t panic! There are still ways to keep your important content visible to your audience. 🙌

Here’s what you can do: 
1️⃣ Pin key posts to your profile
2️⃣ Share recurring posts that highlight your offer and other key info
3️⃣ Encourage your audience to save the posts they find valuable 
4️⃣ Create a digital resource with all your key content and link it in your bio (bonus points if you make that into a lead magnet! 😉)

Stay ahead of the game and keep your audience engaged!

_
#InstagramTips #SocialMediaStrategy #ContentCreation #DigitalMarketing #InstagramHacks #SocialMediaUpdates #InstaGrowth
🚨 Rumor alert: Instagram Highlights might be disappearing soon!

If you’ve never used them, listen up! And if you ARE using them, don’t panic! There are still ways to keep your important content visible to your audience. 🙌

Here’s what you can do: 
1️⃣ Pin key posts to your profile
2️⃣ Share recurring posts that highlight your offer and other key info
3️⃣ Encourage your audience to save the posts they find valuable 
4️⃣ Create a digital resource with all your key content and link it in your bio (bonus points if you make that into a lead magnet! 😉)

Stay ahead of the game and keep your audience engaged!

_
#InstagramTips #SocialMediaStrategy #ContentCreation #DigitalMarketing #InstagramHacks #SocialMediaUpdates #InstaGrowth
🚨 Rumor alert: Instagram Highlights might be disappearing soon!

If you’ve never used them, listen up! And if you ARE using them, don’t panic! There are still ways to keep your important content visible to your audience. 🙌

Here’s what you can do: 
1️⃣ Pin key posts to your profile
2️⃣ Share recurring posts that highlight your offer and other key info
3️⃣ Encourage your audience to save the posts they find valuable 
4️⃣ Create a digital resource with all your key content and link it in your bio (bonus points if you make that into a lead magnet! 😉)

Stay ahead of the game and keep your audience engaged!

_
#InstagramTips #SocialMediaStrategy #ContentCreation #DigitalMarketing #InstagramHacks #SocialMediaUpdates #InstaGrowth
•
Follow
🚨 Rumor alert: Instagram Highlights might be disappearing soon! If you’ve never used them, listen up! And if you ARE using them, don’t panic! There are still ways to keep your important content visible to your audience. 🙌 Here’s what you can do: 1️⃣ Pin key posts to your profile 2️⃣ Share recurring posts that highlight your offer and other key info 3️⃣ Encourage your audience to save the posts they find valuable 4️⃣ Create a digital resource with all your key content and link it in your bio (bonus points if you make that into a lead magnet! 😉) Stay ahead of the game and keep your audience engaged! _ #InstagramTips #SocialMediaStrategy #ContentCreation #DigitalMarketing #InstagramHacks #SocialMediaUpdates #InstaGrowth
11 months ago
View on Instagram |
4/6
🚨 Instagram Updates You Need to Know About! 🚨

1️⃣ Double Speed Reels – Zoom through your feed at double the speed! Tap and hold the right side of your screen above the like button to speed things up! 🤳

2️⃣ Repost Option– Soon, when you share someone else’s content, it’ll appear in a separate tab on your feed, but don’t worry, the original creator always gets the credit! Their username stays visible, and engagement counts toward the original post giving extra visibility to that feed. Think of it as a boost, not a replacement! 🚀

3️⃣ Instagram Edits – Get ready for Instagram’s new video editing platform! Create like a pro with access to Instagram’s music library, trending songs, data-driven insights, and a notes section to track your creative ideas. 🎥✨

What do you think about these updates? Let me know your thoughts in the comments! 👇 

_
#InstagramUpdates #SocialMediaTips #InstagramEdits #ContentStrategy #SocialMediaGrowth #CreatorCommunity
•
Follow
🚨 Instagram Updates You Need to Know About! 🚨 1️⃣ Double Speed Reels – Zoom through your feed at double the speed! Tap and hold the right side of your screen above the like button to speed things up! 🤳 2️⃣ Repost Option– Soon, when you share someone else’s content, it’ll appear in a separate tab on your feed, but don’t worry, the original creator always gets the credit! Their username stays visible, and engagement counts toward the original post giving extra visibility to that feed. Think of it as a boost, not a replacement! 🚀 3️⃣ Instagram Edits – Get ready for Instagram’s new video editing platform! Create like a pro with access to Instagram’s music library, trending songs, data-driven insights, and a notes section to track your creative ideas. 🎥✨ What do you think about these updates? Let me know your thoughts in the comments! 👇 _ #InstagramUpdates #SocialMediaTips #InstagramEdits #ContentStrategy #SocialMediaGrowth #CreatorCommunity
11 months ago
View on Instagram |
5/6
If you’re feeling like you’re not as far ahead as you “should” be in your business, you’re not alone.

Trust me I’ve been there and I know how it feels to watch others in your field take off. It can leave you feeling like you may not be ready or that you need to learn more or do more before you can start seeing results.

But that’s not true. It’s not a lack of knowledge or skill that’s holding your back. It’s a lack of mindset. Put another way, you’re in need of a mindset shift.

The truth is you already have everything you need to succeed within you. You just need to tap into your own magic. Let go of the imposter syndrome, release the self doubt and start believing in you. Doing so can completely change the trajectory of your brand and business.

When you start believing in your worth and embracing the power of showing up, everything falls into place. It’s not about perfection, it’s about consistency and confidence.

Change the way you think, and watch your business transform. You’ve got this! ✨

_
#MindsetMatters #ShiftYourThinking #BusinessTransformation #showupeveryday
•
Follow
If you’re feeling like you’re not as far ahead as you “should” be in your business, you’re not alone. Trust me I’ve been there and I know how it feels to watch others in your field take off. It can leave you feeling like you may not be ready or that you need to learn more or do more before you can start seeing results. But that’s not true. It’s not a lack of knowledge or skill that’s holding your back. It’s a lack of mindset. Put another way, you’re in need of a mindset shift. The truth is you already have everything you need to succeed within you. You just need to tap into your own magic. Let go of the imposter syndrome, release the self doubt and start believing in you. Doing so can completely change the trajectory of your brand and business. When you start believing in your worth and embracing the power of showing up, everything falls into place. It’s not about perfection, it’s about consistency and confidence. Change the way you think, and watch your business transform. You’ve got this! ✨ _ #MindsetMatters #ShiftYourThinking #BusinessTransformation #showupeveryday
11 months ago
View on Instagram |
6/6
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